![]() CEO Seong Han "Robin" Geong had established offices in the Philippines, Thailand and Vietnam with the aim of localizing K-pop in other Asian countries. In 2016, ShowBT Philippines, a subsidiary of the Korean company ShowBT Group, conducted a talent search for performers. Career 2018–2020: Pre-debut to first album The same year, SB19 also unveiled through a Facebook Live video their official fandom name, A'TIN, which is pronounced as "eighteen", and in Filipino the word "atin" pronounced as "AH-tin" means "ours". In the same month, the boys also dropped their official color which is sky blue, representing confidence and sincerity. ![]() ![]() In 2019, the boy band revealed their official logo, signifying the group's struggles, aspirations, and the people behind their success. The members themselves, however, used the phrase "Sound Break"-for the goal to "break into the music scene" and improve the quality of Philippine boy groups. It symbolized the collaboration of the two countries in the formation of the group. The number 19 is derived from the country calling codes of South Korea (+82) and of the Philippines (+63)- the difference of 82 and 63, and the sum of the digits (8 + 2 + 6 + 3). The letters in the group's name were taken from the initials of their former Korean management company, ShowBT. SB19 is now a self-managed group under 1Z Entertainment, a company built and managed by the members of SB19. SB19 promotes its music as part of Pinoy pop, a popular sub-genre of Original Pilipino Music. They became the first Southeast Asian act to be nominated on the Billboard Music Awards, and the first Southeast Asian act to make an appearance in the top 10 of the Billboard Social 50. They saw little attention until their dance practice video for their song "Go Up" went viral in late 2019, leading them to strategically use social media to gain popularity. ![]() With noticeable K-pop influences, SB19 is regarded as a leading act in contemporary Pinoy pop.Īfter several years as trainees under ShowBT Philippines, SB19 debuted in 2018 with the single "Tilaluha". The band consists of Pablo, Stell, Ken, Justin, and Josh. SB19 is a Filipino boy band formed in 2018. ![]()
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